Suitable Property Management System to be installed to enable a hotel to take advantage of currently available technology to maximize profitability and efficiency

The managing director of a hotel intends to upgrade her technology systems as part of the building refurbishment currently being considered and wishes to ensure she has the necessary technological infrastructure to cater for the planned influx of international tourists. You have been contacted to undertake an investigation into a suitable Property Management System to be installed to enable her to take advantage of currently available technology to maximize profitability and efficiency. As part of her scope of requirements she has requested she be provided with an analysis and a detailed comparison of two Property Management Systems with recommendations and justification for the most appropriate system suitable for a globally oriented hotel. In the Student Share Drive you will find a proposed template of the report containing the key aspects to be included, namely: The aim of the report is to discuss: . The use of e-commerce in hospitality, to include the effectiveness and ramifications of ecommerce on the hospitality industry . The effect of e-commerce on brand management. . The use of third party internet reservation providers, e.g. Wotif.com . The necessity to link to a GDS . The use of Cloud technology . The latest developments in Property Management Systems In Section 4 of your report you are to compare two Property Management Systems, which you believe are likely to fulfil the requirements of the hotel, based on the following criteria: . Mobile access . Multi-property functionality . Real-time functionality . Yield management integration . Online booking integration . Building management integration . Self-check-in kiosks integration It is believed that all other aspects of the systems are likely to be very similar and therefore the comparison of the two will be restricted to the above criteria. WRITTEN REPORT STRUCTURE The assignment is to be written as a formal report of approximately 2,000 words for presentation to a Board of Management and must conform to the structural, language, numbering and referencing requirements of such reports. The assignment must include the sections described below as per the template in EDU. Executive Summary to include: . A summary of your findings, together with your conclusions and recommendations . Introduction, which will include: – Relevant background information – Authorisation – The aim of the report – To whom it is addressed – Scope Using Havard Reference. The main body of the report with a minimum of four (4) references which must not be taken from either the Study Guide or the required text Conclusions and recommendations Bibliography Appendices where necessary