Assess how a marketer would approach the Product P of the 4Ps for a service it wants to add to its existing product lineup


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Assess how a marketer would approach the Product P of the 4Ps for a service it wants to add to its existing product lineup


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Marketing management
week discussion “Goods and Services”

Assess how a marketer would approach the Product P of the 4Ps for a service it wants to add to its existing product lineup. For example, Best Buy adding The Geek Squad or Sam’s Club adding automotive service centers.