Buzzfeed – The Promise of Native Advertising case study

Please read the case that provided to you on PDF file then and respond to the following three questions

Case – Buzzfeed – The Promise of Native Advertising

1. Briefly summarize the case.

2. Think of a list that is likely to go viral on Buzzfeed. What headline would you choose? On which social network will it be shared more often?

3. Think of a native ad that is likely to be shared. What is the headline? How do successful pieces of editorial content and popular Buzzfeed ads differ?

4. Does Buzzfeed have a sustainable competitive advantage?

This word should be done on word file

Please write down questions before respond to them

Proved your references and no plagiarism

Please look to evaluation sheet before you start doing this work

Attachments are the case and the evaluation sheet.