Coca-Cola has often used the term ‘multi-local’ in order to describe the philosophy behind its strategy


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Coca-Cola has often used the term ‘multi-local’ in order to describe the philosophy behind its strategy


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Coca-Cola has often used the term ‘multi-local’ in order to describe the philosophy behind its strategy. (a) Explain how this is reflected in the company’s international staffing policy. (b) Discuss whether firm strategy is the only determining factor shaping MNC staffing decision-making. (Using theories from International HRM)