Compare and contrast the following two marketing management orientations: “the selling concept” and “the marketing concept”


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Compare and contrast the following two marketing management orientations: “the selling concept” and “the marketing concept”


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1.Compare and contrast the following two marketing management orientations: “the selling concept” and “the marketing concept”.

1a.2 questions that you would ask in relations to the topic

2.How can the marketing mix be used to effectively differentiate and position a product or service?

2a questions that you would ask in relations to the topic