Respond to two of the four discussion questions. You’ll want to provide a thoughtful, 100+ word response for each of the discussion questions that you select. Think of these as ‘essay questions’. In your response, clearly demonstrate an understanding of the concepts from the readings and lecture notes relating to the topics. Incorporate examples in your explanation that demonstrates your understanding the material.
1. Describe the advantages of franchising. Include a detailed example of a successful franchise.
2. Explain the differences between management and leadership.
3. Describe the key attributes (personality traits) that are essential in becoming a successful entrepreneur.
4. Discuss the strategic objective of a SWOT analysis?