Describe the concept of business alignment to a software engineering professional

1. Write a 2 page management briefing paper which describes the concept of business alignment to a software engineering professional
2. Describe the underlying concept of the ‘strategy of disruption’. How can the theory provide significant insight into the rise and fall of internet start-ups in the late 1900’s. Please provide detailed explanation with specific examples.

a. Suggest 10 reasons why business find it difficult to ‘build’ effective IS systems that fully support the business strategy of the organization.

b. Recommend ways to address the difficulties

5-6 pages.