Describe the market segmentation and a target market strategy for the product you selected

Select a new product or service that you would like to introduce to the marketplace. You use this same product when completing your Final Project in Week Nine.

Create a 7- to 12-slide Microsoft^® PowerPoint^® presentation describing the market segmentation and a target market strategy for the product you selected. Include information on the following points:

·         Consumer demographics

·         Consumer psychographics

·         Consumer behaviors

·         A segment profile

Include detailed speaker notes and an APA-formatted reference slide with your presentation.