Describe the similarities and differences among generic strategies
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Describe the similarities and differences among generic strategies
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Review the material from British Columbia Institute of Technology’s Kevin Wainwright’s “Lecture Notes on Porter’s Generic Strategies” and QuickMBA’s “Competitive Advantage.” Then, go to the discussion forum for Unit 4 and engage in a dialogue with your classmates by answering the following questions:
1. Describe the similarities and differences among generic strategies. Provide an example of an organization using a generic strategy.
2. Compare and contrast a broad and narrow focus strategy. Provide an example of an organization using a broad or narrow focus strategy.
3. Consider a niche product you have consumed. What unique attributes made the product or service attractive to you?
You are expected to make at least three posts to the discussion forum during the course of the discussion period.
