Determine the best possible way to leverage Facebook, Twitter, and other social networking sites to advertise and promote the small business of your choice

Advertising and Promotion

Please respond to the following:

a)From the second e-Activity (e-Activity- Use the Internet to learn about Facebook, Twitter, and other “social media.” Describe how you see the potential of these tools to help in a marketing campaign for a small business), determine the best possible way to leverage Facebook, Twitter, and other social networking sites to advertise and promote the small business of your choice. Explain your rationale.

b)Select a small business with which you are familiar and then determine the best way for that business to stretch its advertising budget. Provide specific examples to support your response.