1. Discuss at least three pros and cons of reverse auctions for buyers. Do the same for suppliers.
2. How can a supplier succeed in reverse auctions? How can it avoid them altogether? In today’s competitive marketplace, many businesses strive to cut costs. One solution is for business buyers to drive down supplier prices. Online reverse auctions allow businesses to do this more efficiently and effectively. Reverse auctions, often called e-auctions, are conducted online with the buyer and seller roles reversed. Buyers announce auctions months in advance and vendors qualify to participate.