Discussion of BMW’s Mission (sometimes called vision or philosophy)
Company analysis .
Clearly identify each topic of the 5 steps in bold below so I don’t need to search for them.
•creates an analysis of BMW . The profile will include the following and EACH SECTION TO BE CLEARLY IDENTIFIED:
•Discussion of BMW’s Mission (sometimes called vision or philosophy (5 points)
•Discussion of the BMW’s current strategic plans and/or direction (10 points)
•Discussion of the BMW’s culture (5 points)
•Discussion of BMW structure and organization (10 points)
•Present a “strengths and weaknesses” format as part of an overall SWOT-style analysis (10 points) (Discuss at least 3 strengths and 3 weaknesses – no opps or threats required)
Section one is a minimum 6 FULL pages typed to APA format. Title page (if any), table of content (if any) and reference sheet do not count.