Explain at least two factors policy makers use when evaluating information provided to them in policy reports

PAD 520 Week 9 Assume you are a candidate for a director of communications for a major metropolitan county. The job will require you to communicate to the public about a host of public policy issues such as transportation, the environment, education, taxes, and economic development. Propose how written and oral communication should be used to ensure public policy analyses are promoted and accepted by the general public. Week 8 Types of Policy Communication” Please respond to the following: Explain at least two factors policy makers use when evaluating information provided to them in policy reports. Explain why it is important for an analyst to know when to create a policy memorandum versus an executive summary when presenting information.