In this assignment we will evaluate qualitative research methods in more depth. In the previous case assignment, you were expected to compare and contrast qualitative and quantitative methodologies, as well as mixed method. In this Case Assignment, you will evaluate in more detail the purpose, distinctive features, advantages, and disadvantages of two out of the four qualitative research methods in business research and sample populations described in the Module Overview.
After reading the required background material and finding at least two other resources on your own, write a 5- to 7-page paper discussing the topic:
Qualitative Research Methods and Data Collection Techniques
In your paper, you should answer the following questions using your own evaluation and critical thinking.
Length: The written component of this assignment should be 5-7 pages long (double-spaced) without counting the cover page and reference page.
Organization: Subheadings should be used to organize your paper according to the questions.
Grammar and Spelling: While no points are deducted for minor errors, assignments are expected to adhere to standard guidelines of grammar, spelling, punctuation, and sentence syntax. Points may be deducted if grammar and spelling impact clarity. We encourage you to use tools such as grammarly.com and proofread your paper before submission.
As you complete your assignment, make sure you do the following:
Your assignment will be graded using the following criteria:
Trochim, W. M. (n.d.) The Research Methods Knowledge Base, 2nd Edition. Retrieved from http://www.socialresearchmethods.net/kb/qualdata.php
Marshall, C., & Rossman, G. B. (2006). Designing Qualitative Research (4th ed.). Thousand Oaks, CA: Sage Publ.Chapter 4: Data Collection Methods. Available at https://www.sagepub.com/sites/default/files/upm-binaries/10985_Chapter_4.pdf
North Dakota Compass (n.d.) Data Collection Methods. Qualitative Data Collection Methods. Available at http://www.ndcompass.org/health/GFMCHC/Revised%20Data%20Collection%20Tools%203-1-12.pdf
O’Brian, R. (1998).* An overview of the methodological approach of action research. Available at from http://www.web.net/~robrien/papers/arfinal.html
Trochim, W. (2006).* Qualitative measures. Research methods knowledge base. Available at from http://www.socialresearchmethods.net/kb/qual.php
*Resource is dated; however, it provides significant contribution to content discussion.
Varja, K., Talley, J., Meyers, J., Parris, L., & Cutts, H. (2010). High school students’ perceptions of motivations for cyberbullying: An exploratory study. The Western Journal of Emergency Medicine, vol11(3). pp. 269–273. Retrieved January 2014 from EBSCO.