Find an advertisement, Analyze the ad, stating clearly its embedded value proposition
Find an advertisement (not one mentioned in the chapter assignment) that exemplifies one of the essential message objectives listed in Chapter 10. Analyze the ad, stating clearly its embedded value proposition (be sure you understand exactly what an advertisement’s value proposition is) while commenting on and explaining its messaging strategy. Insert a link or pdf in your discussion entry of the commercial or print ad.
Note: Again, the commercial or print ad you select must be one that the marketer has paid to place in a magazine, newspaper, television or digital vehicle; in other words, do not use “advertisements” that the marketer has only placed on its own Website or other social media channels that it operates.