hat key insights have you gained about Starbucks’ strategy, environment, resources/capabilities, organization, and management preferences?


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hat key insights have you gained about Starbucks’ strategy, environment, resources/capabilities, organization, and management preferences?


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Question 1 (30 marks). What key insights have you gained about Starbucks’ strategy, environment, resources/capabilities, organization, and management preferences? To help you better answer this question, you should conduct a Diamond-E drill for its current strategy. – Question 2 (50 marks). Assume that you need to advise Mr. Schultz about how to best grow Starbucks’ businesses. What alternatives would you like to consider? What decision criteria should you use to assess these alternatives? What are the pros and cons of each alternative? Please note that a good set of alternatives should be comparable to each other and allow insightful analyses that provide value for practicing managers. – Question 3 (10 marks). What alternative or a combination of alternatives would you like to recommend to Mr. Schultz? Why? – Question 4 (10 marks). What implementation plan would you like to recommend to Mr. Schultz? Word limit: 1500 words (plus exhibit, if any) for either option. Be clear and concise.