Identify a successful strategy and compare and contrast it with an unsuccessful strategy, with the aim of identifying critical success factors (CSFs)
The purpose of the course project is for you to identify a successful strategy and compare and contrast it with an unsuccessful strategy, with the aim of identifying critical success factors. You may select 2 strategies developed in the same company or from entirely different companies/industries. Select, develop, and analyze two mini case studies. The purpose of this project is to identify a successful strategy and compare and contrast it with an unsuccessful strategy, with the aim of identifying critical success factors (CSFs).