Is Blackberry’s decision to lay off 4,500 employees is an example of strategic or operational planning?


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Is Blackberry’s decision to lay off 4,500 employees is an example of strategic or operational planning?


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1. Is Blackberry’s decision to lay off 4,500 employees is an example of strategic or operational planning?

2. How could BlackBerry have benefited from conducting industry and company (SWOT) situational analysis?

3. Which grand strategy was BlackBerry considering to use in the case?

4. If BlackBerry considered opening up its retail stores, would that be considered a forward or backward integration strategy?

5. Has BlackBerry’s primary adaptive strategy of the past few years been prospecting, defending, or analyzing?

6. Has BlackBerry’s primary competitive strategy against its competitors