Jay Beck, general manager at Benefit Partners, a company that specializes in human resource management, said: “If you cannot define it and measure it, you are not going to get it.”


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Jay Beck, general manager at Benefit Partners, a company that specializes in human resource management, said: “If you cannot define it and measure it, you are not going to get it.”


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Jay Beck, general manager at Benefit Partners, a company that specializes in human resource management, said: “If you cannot define it and measure it, you are not going to get it.”

What implications does this statement have for setting goals? For measuring them?