List the types of information that Club Car division s CRM system makes available to sales representatives in the field


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List the types of information that Club Car division s CRM system makes available to sales representatives in the field


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1. List the types of information that Club Car division s CRM system makes available to sales representatives in the field. For each type of information, briefly explain how salespeople s remote access to that type of information can help them close sales on their customers sites.

2. In the CRM re-launch, Club Car division focused on two CRM elements. In about 200 words, explain why this approach would work better, in general, than implementing a comprehensive CRM system that could track all of the division s sales activities and related information in real time.