Prepare a 1,750- to 2,100-word marketing plan for your selected product or service


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Prepare a 1,750- to 2,100-word marketing plan for your selected product or service


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Select a product or service you would like to introduce to the marketplace. It may be from an existing company or a new concept.

Prepare a 1,750- to 2,100-word marketing plan for your selected product or service. Include the following elements:

·         A brief description of the product or service being offered

·         An analysis of the market in which the product or service will be offered

o    Size and demographics of the markets

o    Potential competitors, if any

·         An analysis of the marketing strategies that will be used for the introduction of the product or service:

o    Pricing

o    Promotion

o    Distribution

o    Sales support

Format your paper consistent with APA guidelines.

Post your marketing plan as an attachment.