Research Amazon. How has this firm been able to combine overall cost leadership and differentiation strategies?

1. Research Amazon. How has this firm been able to combine overall cost leadership and differentiation strategies?
2. Think of a firm that has attained a differentiation focus or cost focus strategy. Are its advantages sustainable? Why? Why not? (Hint: Consider its position vis-à-vis Porter’s five forces.)
3. Think of a firm that successfully achieved a combination overall cost leadership and differentiation strategy. What can be learned from this example? Are the advantages sustainable? Why? Why not? (Hint: Consider its competitive position vis-à-vis Porter’s five forces.)

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