Should Cameron have licensed McTaggart or continued to export?
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Should Cameron have licensed McTaggart or continued to export?
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This is a 2 page paper and it has to be completed within the next 16 hours
The paper is about the case above “Case 1.2 Cameron Auto Parts: Early Internationalization” and you have to answer to this 4 questions:
Should Cameron have licensed McTaggart or continued to export?
Was McTaggart a good choice for licensee?
Was the royalty rate reasonable?
What about the alternatives to licensing?
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