What are some drawbacks and risks to a broad generic business strategy?
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What are some drawbacks and risks to a broad generic business strategy?
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Discussion Question 6.1
What are some drawbacks and risks to a broad generic business strategy? To a focused strategy?
Discussion Question 6.3
In Chapter 4, we discussed the internal value chain activities a firm can perform in its business model. The value chain priorities can be quite different for firms taking different business strategies. Create examples of value chains fro three firms: one using cost leadership, another using differentiation, and a third usinf an integration business level strategy.
