What are the needs, wants, and demands of consumers for Botox products in its different treatment markets?
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What are the needs, wants, and demands of consumers for Botox products in its different treatment markets?
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What are the needs, wants, and demands of consumers for Botox products in its different treatment markets? What value does Botox deliver in each market? How does value affect the price for Botox?
When Allergan sold Botox as a specialty drug for ocular problems, what marketing management orientation was it employing? When it sells Botox as a cosmetic treatment, is it employing the same or a different orientation?
