What do you think is the future of catalog marketing?
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What do you think is the future of catalog marketing?
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Concept check: What do you think? The dramatic growth in online sales in recent years has led many pundits to predict that mail order channels driven by paper catalogs would virtually disappear. But this has not happened. By the close of the first decade of the twenty-First Century, over 17 billion catalog were mailed to U.S homes, which helped to produce over $700 billion in sales via this “old fashioned” channel of distribution. Q: what do you think is the future of catalog marketing? Q: Would mobile commerce via smart phone replace selling through catalog? (Yes? Or No), give five reasons.
