What is IBM’s Smarter Planet business strategy? How does this strategy relate to IBM’s mission and values?

IBM: Using Strategy to Build a Better Planet. Read the case study on pages 46 and 47 in the text. Use the following questions as a guide to participate in the discussion.

1 – What is IBM’s Smarter Planet business strategy? How does this strategy relate to IBM’s mission and values?

2 – Discuss the strengths, weaknesses, opportunities, and threats associated with IBM’s Smarter Planet initiative.

3 – What are the relevant trends for IBM to consider for the next 3 to 5 years?