What is the central focus of the company’s mission statement?
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What is the central focus of the company’s mission statement?
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Discussion Question:
Locate the mission statement of your company or of a company you frequent regularly (such as Target, Starbucks, etc.) What is the central focus of the company’s mission statement? What insights about the company did you get from its mission statement? How does the mission statement address the eight components of an effective mission statement (i.e., customer-market, product-service, geographic domain, technology, concern for survival, philosophy. self-concept, and concern for public image)? Respond to two other students’ posts about their analysis of a mission statement.
NOTE: Post a link to the company’s mission statement or annual report.
