What is your assessment of the long-term attractiveness of the industries represented in mondelez international business portfolio?

What is your assessment of the long-term attractiveness of the industries represented in mondelez international business portfolio?

What is your assessment of the long-term attractiveness of the industries represented in mondelez international business portfolio?

Select “true ” or “false” for each of the following statements concerning the data in case Exhibit 4 as well as the financial ratios provided in the Financial Summary Table 4.1.

A. No matter how positive the executives were concerning the high dividends projected for Kraft Foods post spin-off, the growth prospects of these businesses were not attractive.

B. Mondelez included Philadelphia cream cheese, chocolates, gums and candy, coffee brands, and snacks such as Oreo, Chips Ahoy!, Newtons, Wheat Thins, etc. along with all Kraft businesses in Europe and developing markets.

C. CAGR for the Cheese and Grocery product category was -9% between 2013-2015.

D. CAGR for the Chocolate product category was -1.3% between 2013-2015.

E. AN industry attractiveness assessment for Mondelez International reveals that the Cheese and Grocery segment is the strongest.

F. The negative average growth rate for all of the company’s business units by product categories and the lackluster industry attractiveness ratings lead to the conclusion that the restructuring efforts may not have achieved the intended increase in shareholder value.

G. CAGR for the Beverages product category was -10% between 2013-2015.