What marketing strategies would you suggest to each of the following companies with regard to the products indicated?
Choose two products from the list below. Answer the following questions in the response:
1. What marketing strategies would you suggest to each of the following companies with regard to the products indicated?
2. Indicate the stage of the product life-cycle for each product.
3. Explain your strategy, with particular emphasis on pricing. (Where appropriate, include support for your decisions._
- Nikon Digital Cameras
- Microsoft Surface Pro Tablet computer
- Handheld manual can openers
- Trash compactors
- Electric powered autos
- Driverless Autos
Hint: The stage will inform the strategy – the marketing mix – for the product. Decide the stage, and why?