What recruiter characteristics matter to you when you are applying for a job? Why? Which do not matter much or at all? Why not?

1. What recruiter characteristics matter to you when you are applying for a job? Why? Which do not matter much or at all? Why not?

2. Does an organization’s image or its brand as an employer affect its attractiveness to you as an employee or a potential employee? What elements of its brand matter the most to you? Why?

3. What could a recruiter do to interest you in applying for a company you have never heard of before? What tactics or information might persuade you to apply?