Why is the “define research objectives” of the research process probably the most important stage?

Why is the “define research objectives” of the research process probably the most important stage?

  1. Why is the “define research objectives” of the research process probably the most important stage?
  2. What is the difference between ethical relativism and ethical idealism? How might a person with an idealist ethical philosophy and a person with a relativist ethical philosophy differ with respect to including a sales pitch at the end of a research survey?