What were your THREE favorite commercials and WHY? What were your THREE least favorite commercials and WHY? http://superbowlcommercials.tv/ or or go to one of the sites above…or just type “2019 Super Bowl Commercials” into Google, YouTube, etc.
Read the Harvard Business Review article titled, International Marketing Research: A Global Project Management Perspective. Please allow enough time to read. The focus of the article is to provide a framework for international market research and secondly to identify challenges of conducting international market research vs. domestic research. In this […]
Compare two countries how the culture of those country enhances or impedes your understanding of the comparison: China Uncertainty Avoidance The dimension Uncertainty Avoidance has to do with the way that a society deals with the fact that the future can never be known: should we try to control the […]