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June 6, 2022

Researching Marketing Questions

Purpose of Assignment This assignment is designed to help students analyze and interpret primary and/or secondary data and research. First, students will be provided with a marketing report that allows for preparing basic executive level data insights. Second, they will be allowed to pick a company and product or service. […]
June 6, 2022

Whether Arbora Ausonia (A&A) should launch the Básico product line

To test some of the concepts and ideas that your learned during the course, please build a business case for whether Arbora Ausonia (A&A) should launch the Básico product line (word file attached). Please defend the pros and cons from the perspective of all three main stakeholders involved in this […]
June 6, 2022

Describe your organization’s mission, vision, and values.

About Your Signature Assignment Signature/Benchmark Assignments are designed to align with specific program student learning outcome(s) in your program. Program Student Learning Outcomes are broad statements that describe what students should know and be able to do upon completion of their degree. Signature/Benchmark Assignments are graded with a grading guide […]
June 6, 2022

Should Media Contacts recommend a uniform strategy for Air France across search engine publishers?

Read the ‘Air France Internet Marketing’ PDF and complete your case analysis. case write-up may be less than 5 pages. (turnitin score<10%) Attached the data analysis for various publishers. Use this data to answer below questions Be prepared to discuss the following: Q1. Should Media Contacts recommend a uniform strategy […]
June 6, 2022

Why we buy a product?

Scenario: You are sitting in your home and you pick up a package of Oreos™ (or some other product of your choosing). After realizing that you have purchased this product for years, you wonder, “Why do I feel so strongly about this product?” You remember your readings from Marketing class […]
June 6, 2022

Evaluate a firm’s marketing opportunities.

Marketing Opportunities Marketers monitor the internal metrics for their products as well as relying on companies that provide metrics and analytics on a constant basis regarding website activity, social media responses in certain demographic groups, and more. In this simulation Assignment, you will access the simulation with survey data and […]
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