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October 24, 2019

What types of demand exist for pharmaceutical and medical devices?

What types of demand exist for pharmaceutical and medical devices? Discuss the roles doctors play in business buying process for medical equipment used in a hospital and why companies market so heavily to them.
October 24, 2019

To develop an understanding and appreciation about the influences of micro and macro environmental forces on an organisation’s ability to serve the needs of its target market

Objectives: • To develop an understanding and appreciation about the influences of micro and macro environmental forces on an organisation’s ability to serve the needs of its target market; • To develp critical analytical ability to gather and analyse relaevant data to facilitate decision making; • To develop foresights to […]
October 24, 2019

Your task is to develop a proposal for a viable integrated marketing communications campaign

Assessment Instructions You will be producing a proposal and a reflection. The Proposal This 2250 word piece will assess higher level skills of analysis, application, synthesis and evaluation. It offers you the opportunity to demonstrate media planning and creative skills in a practical context as well as demonstrating the ability […]
October 24, 2019

What do you see as the role of the Internet in building brands?

1. What do you see as the role of the Internet in building brands? How would you evaluate the Web site for a major brand—for example, Nike, Disney, or Levi’s? How about one of your favorite brands?
October 24, 2019

What disadvantages might the “hub and spokes” model have for local Domino’s stores?

What disadvantages might the “hub and spokes” model have for local Domino’s stores?  
October 24, 2019

Was it a problem of the product or the way it was positioned?

Was it a problem of the product or the way it was positioned? Was it a problem of the product or the way it was positioned?Was it a problem of the product or the way it was positioned?
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