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October 24, 2019

Provide two examples of structured data and provide two examples of unstructured data

Provide two examples of structured data and provide two examples of unstructured data. What do you feel is the biggest challenge of managing unstructured data?
October 24, 2019

Segment the market appropriately for the companies products. Ensure you explain your reasoning for your decisions

Assessment 2: Marketing Project (group) 40 marks (10 marks will be individually awarded) Students are to choose a company (not a service company). Then: a) Segment the market appropriately for the companies products. Ensure you explain your reasoning for your decisions b) Undertake a marketing mix- the 4Ps – for […]
October 24, 2019

In this part, you will seek to define and describe the four terms listed below.

Strive to answer all questions completely. You will need to submit a minimum of 300 words and will need to consult at least 1 source beyond the course textbook. When submitting, please combine both Part 1 and Part 2 into a single document. Part 1 (20 points) In this part, […]
October 24, 2019

Provide a short list of possible costs associated with producing your company’s product and/or services

For this discussion, you will assume the role of the marketing manager who is charged with introducing a new product to the market. When answering this week’s discussion board questions, you may find it easier to first select a legal brand/consumer product to write about (ex. Almond Joy Candy Bar). […]
October 24, 2019

What marketing strategy or strategies has Aldi Australia has adopted since it was launch?

The purpose of this assignment is to again provide you with an opportunity to apply knowledge, theory, frameworks and tools from the early part of the unit to an analysis of the strategy and strategic practices of a real organisation. In this assignment, you will work to analyse the strategies […]
October 24, 2019

Write a Product Concept Statement

Write a Product Concept Statement. Use the guidelines that are recommended from the lecture. 100-150 words in length. This should contain the following: What is the product or system name? Who are the users? How will they use it? What problems will the system solve? What are the major attractions […]
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