The length of your answer should be one and a half to two pages in length for the topics below. Sources must be cited in APA format. Question One: Define and explain each of the four P’s in the marketing mix. Please provide examples of how a company will focus […]
Select three advertisements from three different countries using traditional advertising venues and Internet advertising venues. Assess how culture and ethics influence understanding the ad from each country.Incorporate concepts and examples from this week’s lecture in your post. Ogden, J. R., & Ogden, D. T. (2014). Integrated Marketing Communications: Advertising, Public […]
Please answer the following prompts and guiding questions relating to Place: Marketing Channels and Supply Chains A product can take many routes to reach its final consumer. What channel makes the most sense for your product (Channel Structures)? How are you going to sell your product: direct channel, retailer channel, wholesaler […]
What considerations should an administrator take into account when looking at partnering with a marketing firm? How would you choose a company to help you market your practice? (Please answer the question if you can and include references).
Address the six major factors that should be considered when determining the correct marketing channels of distribution in a foreign country (the six C’s). Answer the following question: Why are these factors so important when evaluating a foreign distribution channel? Provide examples (for each factor) of companies that have achieved success. […]
1. What do you believe are the top five marketing trends in 2014/1 and why is each important to a C-Level Marketing Executive? 2. Select one trend and go deeper. Explain the key issues, or opportunities relating to that specific trend that a Marketing Executive should consider.