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December 12, 2019

Define probing. Describe an illustration of the way probing might reveal ideas for a new product or a product improvement in the grocery or fast-food industry.

Define probing. Describe an illustration of the way probing might reveal ideas for a new product or a product improvement in the grocery or fast-food industry.
December 12, 2019

Consider the three major categories of new products: classically innovative products (ones that create new categories), new category entries, and line extensions

Consider the three major categories of new products: classically innovative products (ones that create new categories), new category entries, and line extensions. How does the job of the marketing manager differ for these three kinds of new products?
December 12, 2019

Review the processes of invention and innovation

Review the processes of invention and innovation. Then, select a new product that you have been introduced to in the past 12 months. You are encouraged to research this new product using outside sources. You can use the same company you have been researching, or pick a new one. You […]
December 13, 2019

Researchers are now saying that effort to simplify work tasks actually have negative results for both companies and the employees.do you agree? why not?

Researchers are now saying that effort to simplify work tasks actually have negative results for both companies and the employees.do you agree? why not?
December 13, 2019

compare and contrast th e retail mixes of convenience stores, traditional supermarkets and warehouse stores can these retail mixes be successful in the long run? how? and why?

compare and contrast th e retail mixes of convenience stores, traditional supermarkets and warehouse stores can these retail mixes be successful in the long run? how? and why?
December 13, 2019

Select one country within the Asia Pacific Region

i. Select one country within the Asia Pacific Region. ii. The nominated country and group membership list must be approved by your lecturer by latest in week 6. Each group must select different countries which will be approved on a ‘first-come first-serve’ basis. Therefore, it is advisable to form group […]
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