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Company: Western Union (retail product: Money Transfer and what service they provide) Assignment 2 Value: 25% of your final mark Style: Business report Length: 3,000 words (maximum) Due Date: Wk. 9 Marking criteria:Attached Details This is a ‘higher level’ assignment compared to Assignment One. In Assignment One, we asked you […]

Are Nikki\’s calculations correct, given her assumptions? (Verify her calculations. Demonstrate that your calculations match hers or do not match hers.) Is Mike\’s intuition correct that using Nikki\’s suggested production quantities will exceed the 2000 hour limit on the press? (Calculate press usage.) Develop a way to save money that […]

Thoughts regarding industrial safety. Touch on the following areas: – What was your impression of the subject before and after this class? Support your assumptions and thoughts with detail.- What aspects of the topics covered in class did you find the most useful and why? This is the section of […]

Prepare a marketing plan to provide direction and focus for your brand to the product or the company. With a detailed plan, any business will be better prepared to launch a new product or build sales for existing products.

Write a formal academic essay to answer the following question: Why should businesses try to sell benefits rather than products? You can refer to any source materials but you must include a complete bibliography at the end of the essay. You should write about 500 words. Remember that your essay […]

Name and describe the four product/market expansion grid strategies. KFC is now rolling out a new Kentucky Grilled Chicken line to add to its traditional fried chicken line-up. Which growth strategy does this represent?