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Development of a comprehensive, detailed Integrated Marketing Communications plan report and presentation   (25%) – 2500 words Due Date week 11 This assessment builds on your theoretical knowledge and aims to put that theoretical learning into application. Working in groups of upto 4 you are required to prepare a report […]

Why Your Healthcare Practice Needs a Marketing Plan Watch the video, Why Your Healthcare Practice Needs a Marketing Plan. Write a three- to four-page paper (excluding title and reference pages) in APA format. Utilize at least two scholarly sources (in addition to the video and the course text) that were […]

Describe the Main Reasons Why Healthcare Practice Needs a Marketing Plan Total: 1.00 Distinguished – Thoroughly describes the main reasons why healthcare practice needs a marketing plan. Provides exceptional reasoning that includes issues of brand, internal/external leveraging, and risk reduction. Proficient – Describes the main reasons why healthcare practice needs […]

Executive Summary Identify the key marketing decision(s) that need to be made or issues(s) that need to be addressed for the consumer product. Name your target market audience and summarize the rationale for your choice. Summarize your positioning and marketing mix recommendation and your rationale for each. Sum up your […]

What are three sales promotion strategies? Compare and contrast the three strategies and use one product to illustrate each strategy. Compare and contrast which strategies would be appropriate with each of the four major types of selling (trade, retail, telemarketing, and e-marketing). Incorporate concepts and examples from this week’s lecture […]

In a four- to five-page paper (excluding the title and references pages), discuss the relationship between human resource planning activities and the organization’s strategic development and implementation. Describe the eight elements of the staffing process. Examine the relationship between the eight elements of the staffing process and the four activities […]