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COURSE DESCRIPTION The Professional Applied Project (PAP) is the capstone course of the MBA program, and is focused on the practical application of the knowledge acquired during the student’s MBA studies. The PAP is an individual project in which the participant will apply theories and concepts learned in the classroom […]

Craft a restructuring strategy around some small fabricated business problem in Morningside Pharmaceuticals Ltd (UK). focus on a strategic business unit or department i.e HR department. Frame the issue at the level that is easy to understand e.i department Coordination etc. The structure will be aimed at the team leaders, […]

Assessment 1 (resubmission) Details 5.1 Task This task consists of two parts: an individual report and an individual PowerPoint presentation. Please read below for the requirements of each part. Part 1 Individual Report (20%) Assignment Description This assignment gives you hands-on experience using one of several marketing concepts and principles […]

Recommend a celebrity endorser for The Body Shop in China

Using a single international organisation of your choice, select two strategic issues that international firms perceive as important factors (e.g. economic, social, cultural, legal and technological and so on) in addressing corporate social responsibility issues and evaluate them from various theoretical perspectives……. I attached an example that could be helpful […]

Name of the company is Air New Zealand A. Situational Analysis 1. Nature of business, vision and business mission. What is happening to market size, growth and profits? Overall current challenges and opportunities. 2. Analyse how the business currently applies information to achieve its goals? Using the “Analytical Maturity Model”, […]