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You are setting up a corporate flight department for an oil exploration company that will be operating its business jets globally to transport executives, employees, guests, and customers at the company’s expense in support of its work. The company is purchasing 3 new business jets, using secured financing from Global […]

Today, a scheduled airline flight on a planned non-stop trip from Berlin, Germany to Calcutta, India crashed while crossing the Himalayas and penetrating a storm meteorologists called the most severe ever recorded in the area. There were no survivors. All nations having any connection to the airline and these passengers […]

One night, a sheriff’s department helicopter lands a SWAT team in the yard of a rural residence suspected of containing a methamphetamine lab. After the raiding party disembarked, and as the pilot was turning the aircraft in a hover to depart, the helicopter’s tail rotor contacted a barbed-wire fence and […]

What is data? Why is data important to business? Why is it important for a company to operate cross-functionally? Read one of your classmate’s postings and respond to one of them by providing a critique of their responses. For each response, be sure to include one of the following: One […]

Discuss and explain a-). Pick two brands in each of three or four different product categories, and then compare the sources of brand equity for each pair. Which brand enjoys a stronger positioning strategy relative to its competition? Focal brands might include: Charles Schwab vs. E*Trade Frederick’s of Hollywood vs. […]

With reference to a motivation model of your choice, explain how an engineering manager can design industrial jobs so that employees are likely to be highly motivated. [20 marks]