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We had an interesting project concerning how packaging effects our purchasing behavior. Packaging can make the difference between buying or not buying a product. Also, packaging can mask the product making us believe we prefer one product over another. This is a strategy companies use to get you to purchase […]

Question Description Whether or not “we pay” or our insurance company pays, or another third person pays for our health care, we are still in charge of making the decision as to when, where, how and why to seek out health services. Think of the last time you accessed a […]

“Deflating The Secret Behind Super Bowl Ads” Please respond to the following: Note: Your initial discussion post and / or reply(ies) can be the traditional keyboarded entry, or you can use a video response (See the Job Aid in the Student Center of the online course). The Super Bowl is […]

1. What advertising medium is most effective for reaching you as a consumer? Has that changed in the past five years? What do you think the most effective medium for advertising to you will be five years from now? 2. If you had to advertise a new product to your […]

instructions are below ? This week’s discussion will allow you to combine what we learned about global marketing with the product you are using for your marketing plan. Assume that you are being sent to the country you were assigned at the beginning of the module (no, you cannot change) […]

Question Description 1) First read Chapter 2 in the required course textbook (17th edition). 2) View Chapter Summary Power Points. 3) View the following Vialogue video on “Why Countries Use Restrictions on Trade?” https://vialogues.com/vialogues/play/12516 4) View the following Vialogue video on “Types of Trade Restrictions” https://vialogues.com/vialogues/play/12517 5) Discuss the two […]